The 2025 US Open hasn’t even officially started right now, it’s still Fan Week with exhibition matches open to the public but the fashion game? Already in full swing.
After Wimbledon served up a surprisingly chic lineup Coco Gauff’s ultra-feminine New Balance dress, Lorenzo Musetti’s nod to Louise Trotter’s first Bottega Veneta sport look the American Grand Slam is stepping up the competition. The US Open, as always, feels bigger, bolder, and a little flashier.
And it makes sense. This season, Gauff has been teasing her highly anticipated Miu Miu x New Balance collection, set to drop September 10 right in the middle of the tournament. She previewed pieces at the Cincinnati Open earlier this summer, proving that tennis isn’t just about forehands and backhands it’s about the fit.
She’s not alone in the crossover game. In June, Kith teamed up with Wilson for a capsule collection blending performance and prep, from rackets to courtside-ready apparel. High fashion and sport have always had a flirtation, but lately, tennis has become the runway itself.
With the main draw just days away, one thing is clear: expect just as many headlines about the clothes as about the scores. Because at this year’s US Open, aces are being served in more ways than one.