How Merit Won Over the Grown-Up Glossier Girl
Merit Beauty has captured the attention of the sophisticated, mature audience that once fl...
Why Blush Might Catapult Hailey Bieber’s Rhode to Beauty’s Top Tier
Hailey Bieber's beauty brand, Rhode, is poised to make a significant impact with its focus...
The Business of Beauty Haul of Fame: Beauty Is in Its ‘Eras’ Era
The beauty industry is embracing a new trend: the ‘Eras’ era. This article explores how be...
How Marketplace Models Are Driving Growth in Beauty
Marketplace models are revolutionizing the beauty industry, driving significant growth and...
Beauty Brands Tread Lightly With ‘Tradwives’
Beauty brands are navigating the complex landscape of the 'tradwife' trend, a movement tha...
Dior Names Rihanna As the New Face of J’Adore
Dior has announced Rihanna as the new face of their iconic J’Adore fragrance. This article...
How Unilever Prestige Ensures Its Brands Stay Relevant
Unilever Prestige is committed to keeping its brands at the forefront of the beauty indust...
Case Study | How to Launch and Grow a Hero Product
Explore the journey of successfully launching and scaling a hero product in today's compet...
Couture’s Cross-Generational Masterclass
Discover the timeless allure of couture fashion through an exploration of its cross-genera...
Envy-Inducing Style: Olivia Palermo’s Secrets to Looking Photogenic
This article delves into the enviable style and photogenic secrets of Olivia Palermo, a fa...